Welcome to Summer Reign The Label
Feminine, High-quality and Sustainable Breastfeeding friendly clothes that actually look good!
Created by a fellow breastfeeding mum, our brand celebrates the beauty of motherhood with elegant, girly pieces that make you feel confident, comfortable, and oh-so-stylish.
With sizes 6–22, we embrace inclusivity because every mum deserves to feel beautiful.
Featuring discreet invisible zippers, our dresses make breastfeeding effortless—at home or on the go. Designed to last through pregnancy, postpartum, and beyond, our timeless styles are here to accompany you on every step of your motherhood journey.
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Let customers speak for us
from 177 reviewsThe colour of this dress is so nice and I know I’m going to get so much wear out of it. It works when pregnant and will be perfect for breastfeeding

I purchased two dresses for my daughter’s birthday. They are made to a very high standard and are beautiful and feminine. I love that they can be worn after she is no longer breast feeding. The sneaky zipper panels can not be seen. I wish these were around when I had my children. It was important that the dresses were made of cotton as well. You won’t regret your purchase.

Love these 100% cotton dresses. Breathable and easy to wash and care for. The shoulders cover bra straps unlike most puff sleeve styles. Comfortable enough to nap in but nice enough to wear out and about. Deep pockets come in v handy!

Love the colour and have been waiting for it to come back into stock!!!! Perfect!!

Such a beautiful dress, love the colour and fit of the dress

Can’t fault it! Going to buy more dresses for sure!

A beautiful, well made dress that is perfect for breastfeeding and feeling pretty at the same time 🩷

I love these dresses they feel amazing and look amazing and work so perfectly for breastfeeding. I have two dresses but plan on getting more as my sizes become available.

Bought this for an upcoming wedding, also so I’d have something nice to wear that I can breastfeed in once bub is here. I love the design and is very light and flowy. Only thing is I sized up to accommodate for a growing bump, but definitely shouldn’t have! It’s got lots of stretch. Love it! 😊

Everything about these dresses is beautiful 🤩. I love the way they sit, the fabric, the length. Amazing! I will definitely be buying more!

Every item I’ve purchased has been beautiful! And very generous sizing. Also really appreciate the responses on instagram (messages), and accommodation with refunds. Beautiful clothes, beautiful business!

Loved this from the moment I put it on! It’s generous and comfy and the colour is so lovely.

This is my 5th dress from Summer Reign and all of them have been true sizing, great material and quality zips! This has been my favourite colour release yet and I find vertical zips so much better for a bigger bust!


Mama & Mini Matching
As a Boy Mama I know the struggles too well with how difficult it is to find matching Mum & son outfits. So I have created some gorgeous gender neutral pieces to be loved and worn by both girls and boys.

Our Mission
Our mission is to support and empower Mamas through every stage of their breastfeeding and postpartum journey.
We design stylish, size-inclusive clothes that are as functional as they are beautiful - comfortable, discreet, and made to help you feel confident. We also understand the challenges faced by fuller-busted or plus size Mums, which is why our pieces are thoughtfully designed for all shapes and sizes.
Redefine Nursing Wear
Size Inclusive
All Summer Reign designs are made in sizes AU 6-22, and cater to ample bust sizes
Discreet Feeding Access
All of our dresses feature invisible zips for easy and discreet feeding access
Stylish and comfortable
Our dresses seamlessly blend style and comfort, making every moment effortless and beautiful.

Redefine Nursing Fashion
Breastfeeding friendly dresses that make you feel and look beautiful