Welcome to Summer Reign The Label
YOUR GO-TO CLOTHING BOUTIQUE FOR BREASTFEEDING MUMS.
As a brand created by an everyday mum, for everyday mums, we understand the importance of clothing that supports your journey through motherhood. We want you to feel empowered while feeding your little one, whether you're at home or out and about with our invisible zippers, feeding your little one becomes a breeze, allowing you to feed wherever and whenever you need.
Our size inclusive breastfeeding friendly dresses are designed to give you the comfort and confidence you deserve, so you can focus on creating beautiful memories with your baby.
Embrace your motherhood journey with comfort, style, and the freedom to feed wherever you need.
BREASTFEEDING FRIENDLY DRESSES
This dress is literally perfect - comfortable, practical, flattering and pretty! Would love it in 50 more colours! The material is such lovely quality too!
Really nice feeing material. Dress looks lovely on.
Such a beautiful dress that I love wearing
Absolutely adore this dress! Gives me so much confidence when breastfeeding and looks beautiful too! Thanks SO much!
Such a beautiful dress and the fabric is so beautiful!! 100% recommend to any breastfeeding mumma out there, sooo much easier & discrete when I BF in public!!
I recently bought this dress for our updated family photos and let me tell you, it was perfect! Our session was on the beach and it complimented the colours of the sunset perfectly. The bust area was perfect for larger breasts and made feeding a dream. The hidden zips make it the perfect dress even for life after breastfeeding.
I love this little black dress. The hidden zips are positioned perfect for feeding discretely. I get so many compliments when I wear this dress. Easily able to dress up or down and perfect for all weather.
I absolutely love this dress! It's the most comfortable and discreet breastfeeding dress I've ever owned. I especially love the length of the coco dress! I've purchased multiple styles and colors because I'm so impressed with them all. If you're on the fence, you won't regret it. The fabric is incredibly soft, the design is flattering, and the nursing access is genius. It's worth every cent and has become a staple in my wardrobe.
Love this dress - it is flattering, soft, discreet, and great quality. However warning for tall girls: I am 175cm tall and it is a bit too short on me (mid thigh) especially for bending down and being active with young children. Would recommend wearing a pair of bike shorts underneath. Next time I’ll be purchasing another style in the midi length x
It’s so hard to find a dress that has it all, but here you have it. Breastfeeding friendly, stylish, light weight and POCKETS! Plus you can get away with not ironing it. It’s fabulous
Where do I begin! The Coco dress is stylish, well made, comfortable and it has pockets!! It’s such a good feeling to have something nice to wear that is both practical and pretty. Love how I can discreetly feed bub, while feeling comfortable and looking stylish.
I’m a huge fan of this dress!! I love the two way zipper. It’s so nice to breastfeed in public and not having the top half of my body exposed. I prefer this style then the zip down on each side. I was hesitant to spend the money but I’m glad I did! I wish there were more styles I want them all 🥰
The first time I wore this dress (to playgroup) I got 6 compliments within the first 10 minutes of being there! It's so flattering and the best part is it doesn't look like a feeding dress. Perfect for my larger bust. I love the discreet feeding style. Will definitely recommend purchasing this and other summerreign dresses to everyone!
This dress is SO flattering! Super comfy, most beautiful lightweight material! Can easily dress up or down. Is going to be a staple piece in my wardrobe for sure! Would 100/10 recommend :)
Absolutely love this dress - super cute and comfortable. Very functional and discreet but the best thing about it is it cleans sooooo easily.
Everyday Essentials, For Nursing Mums.
After my son was born, I struggled to find anything appropriate to breast feed in that made me feel comfortable and confident. After my constant frustrations in not managing to find anything to wear, one sleepless night I had a crazy idea to create something myself. With what started off as an idea to maybe get some custom-made dresses for myself turned into a full blown business empowering other everyday mums on their breastfeeding journey.